Tag Archives: social media

Tech Tuesday: An Old Fogey’s Analysis of a Teenager’s View on Social Media

Tech Tuesday An Old Fogey’s Analysis of a Teenager’s View on Social MediaIf you work in social media and haven’t read Andrew Watts’ A Teenager’s View on Social Media, where have you been?!

Every Community Manager group I’m part of has been sharing this and although I read it with interest, I share many of the views “Old Fogey” shares in his response to the original post, simply titled ‘An Old Fogey’s Analysis of a Teenager’s View on Social Media’.

Before I go on, I’d like to say that I really enjoyed Andrew’s post. It was an insightful and interesting read and my comments have little to do with the article and more to do with the response to the post.

Andrew is a 19 year old student talking about a personal experience. He’s written the post to share his own experiences and opinions, making the generalisations teenagers do but never explicitly stating that he’s talking on behalf of his generation.

Andrew’s comment is personal, and he makes that quite clear. Andrew is not assessing the social media landscape with the academic rigour of a researcher- so why are the tech elite and journalists elevating his opinion into a generalisation of a generation?

Old Fogey suggests that like usual it’s only the white middle class voice that is getting heard. Andrew may possess tech-savvy intelligence but his position within a privileged sect of American teenhood has amplified his voice. I’m inclined to agree, particularly because Andrew’s dismissal of Twitter raised the same red flag for Old Fogey as it did for me:

“[Andrew’s] coverage of Twitter should raise a big red flag to anyone who has spent an iota of time paying attention to the news. Over the last six months, we’ve seen a phenomenal uptick in serious US-based activism by many youth in light of what took place in Ferguson. It’s hard to ignore Twitter’s role in this phenomenon, with hashtags like #blacklivesmatter and #IfTheyGunnedMeDown not only flowing from Twitter onto other social media platforms, but also getting serious coverage from major media. […] Let me put this bluntly: teens’ use of social media is significantly shaped by race and class, geography and cultural background.”

An Old Fogey’s Analysis of a Teenager’s View on Social Media

I don’t want to delve too deeply into the race, class and cultural background debate here because that’s worthy of an entire blog of its own. However I strongly believe that the furore surrounding Andrew’s article should deliver a warning to all marketeers. We shouldn’t allow ourselves to get wrapped up in a single opinion, and if we do we better make sure we don’t spin it to suit our strategies and current needs.

You can read Old Fogey’s full response here.

You might like to read:



Tech Tuesday: What’s next for social media after Facebook?

Financial Times social media journalist Maija Palmer investigates how Facebook’s latest rivals fight for attention in her latest article for The Connected Business, the FT’s IT and business analysis arm.

Nothing will replace Facebook (plus Facebook have a history of buying up credible threats) but it’s my belief that image-led sites like Pinterest are the future for social media in the property industry.

You can read my thoughts in the Financial Times here.


east village london

I’m London Living’s Pick of the Week!

east village london

Image: East Village London

After a ridiculously long journey to work (2 hours instead of 10 minutes on the train) my day could only get better. And it did!

I work for a great company who bring a masseuse to the office once a month for us all to enjoy a massage. And today, thankfully, was massage day! So after a stressful start I actually ended up nice and relaxed by the time I dived into my work.

Taking a brief break to check my personal Twitter profile, I saw a lovely tweet from the kind folk over at East Village London. They told me to check out their most recent article where I am featured as their Twitter profile of the week.

Our Twitter profile of the week goes to North London blogger, Carla B, author of blog London is for living. Tweeting about property, pubs, culture and more general London stuff, Carla is well worth a follow if you’re keen to find out more about our city. And she’s even the holder of a legendary Blue Peter badge!

I’m participating in a Twinterview with them tomorrow from 3pm, so catch it live if you can (but you will find all my answers on my Twitter feed afterwards too).

FYI – the postcode for East Village London is E20. This is a new postcode created for the site of the 2012 Olympics, but might be familiar to those of you who watch Eastenders as the postcode for Walford!

Pinterest Finds: 2013 Calendars

I’ve missed researching my weekly Pinterest Finds! I really do find it an inspirational place and find my creativity surges after a good browse.

I stopped using a calendar years ago but after coming across these ideas I might have to make my own. What’s your calendar like?

Source: emmas.blogg.se via Carla on Pinterest

Source: wantist.com via Carla on Pinterest

Source: google.com via Carla on Pinterest

Pinterest Finds: Autumn

Autumn might almost be over but as the pavements are covered with beautiful leaves I thought I would take one last shot at celebrating my favourite season. It’s been a while since my last Pinterest Finds so I hope it has been worth the wait!

I love London during Autumn, when the mornings are foggy and there are golden leaves on the ground. I love walking down the street with the cold air pinching my cheeks – there is no need for blusher in this weather! I like eating soup for lunch and dinner and painting my nails a deep, dark red. Getting the nice boots and a winter coat out of the wardrobe (or treating myself to something new). I love the scarves, drinking in front of the fire in a pub, baking homemade apple pies and cosy nights in with Midsummer Murders on the television.

What do you love most about Autumn?

Source: tumblr.com via Wendy on Pinterest

Source: eatliverun.com via Carla on Pinterest

sunday selection

Sunday Selection

Happy Sunday! I hope you have all had a great weekend so far. Yesterday evening I met friends on the South Bank for cocktails and dinner. It was nice to spend an evening partially outside and enjoy the last of the sunshine.

Here are some of my favourite internet finds this week:

On the street… the fashionable older ladies of Milan

The RGB Colorspace Atlas. Ignore the CMYK issues for a moment and just look at the beauty of this book!

This is a cute replacement for the traditional rubber duck in the bathroom! (via A Cup of Jo)

A date night tip. And yes, mainly because there is a picture from Annie Hall.

A new take on Indian food. Not just for the vegetarians out there!

And my London is for Living posts this week:

Taste of a Decade

Quote of the Day

Family lunches

Thank you for the likes (and thank you again!)

Pinterest Finds: Burgundy

David Bowie’s Space Oddity – illustrated

Everyone says they would have fought against slavery 150 years ago

The husband creche (I think this is my favourite post of the week!)


Pinterest Finds: London 2012 Olympics

The 2012 Olympic Games have been more enjoyable than I could have imagined. I have lost so many hours watching incredible athletes fight for their dreams and it is has been a wonderful experience. So, in honour of the Games, here are some great Olympics pins I found on Pinterest this week.